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- Trump Media sold 2,650 BTC worth roughly $205 million amid rising losses.
- Institutional demand for Bitcoin continues weakening as firms reduce exposure.
- Growing corporate BTC selling could increase market volatility in the near term.
Bitcoin’s sharp decline from its 2025 highs is beginning to strain major corporate holders, with several institutions now reducing exposure as losses deepen. The latest example comes from Trump Media & Technology Group, which reportedly sold 2,650 Bitcoin worth roughly $205 million as BTC struggles to hold above the $77,000 level.
The move reflects a broader shift in institutional sentiment as firms that accumulated Bitcoin above $100,000 face mounting unrealized losses and increasing pressure from investors.
Trump Media Cuts Bitcoin Exposure Amid Heavy Losses
Blockchain tracking data shared by Lookonchain shows Trump Media recently reduced part of its Bitcoin holdings after previously building a sizable treasury position.
The company had accumulated 11,542 BTC at an average purchase price of around $118,522, representing a total investment of roughly $1.37 billion. With Bitcoin now trading near $77,000, the firm’s remaining holdings are significantly underwater.
The sale comes as Trump Media faces broader financial challenges. The company reportedly posted more than $402 million in losses during Q1, with digital asset exposure accounting for a major portion of that decline.
Investor sentiment toward the stock has also weakened sharply. Shares of Trump Media & Technology Group have dropped around 40% year-to-date and remain down substantially over the past 12 months.
Institutional Bitcoin Sentiment Continues to Weaken
Trump Media is not alone in trimming Bitcoin exposure. Other firms that aggressively accumulated BTC during the rally have also started reducing positions to preserve liquidity and limit downside risk.
Earlier reports indicated that KULR Technology Group sold approximately 300 BTC as market conditions worsened.
At the same time, U.S. investor demand for Bitcoin appears to be fading. Market data from CryptoQuant’s Coinbase Premium Index suggests selling pressure has dominated throughout the past month. The indicator remained negative for most of May, showing weaker buying activity from U.S.-based traders.
Even Strategy — long viewed as Bitcoin’s most committed corporate holder — has hinted at a softer stance. The company recently disclosed plans to repurchase $1.5 billion in convertible notes and suggested Bitcoin proceeds could help finance the move.
Why Corporate Bitcoin Selling Matters
Institutional selling adds another layer of pressure to an already fragile Bitcoin market.
Large treasury holders played a major role in driving momentum during BTC’s rally above $100,000. If more companies begin liquidating portions of their holdings, it could weaken market confidence and increase downside volatility.
The situation also raises concerns about how sustainable corporate Bitcoin treasury strategies remain during prolonged market downturns. For now, investors are closely watching whether additional firms follow Trump Media’s lead and reduce exposure in the months ahead.
Also Read: Trump Family Rejects Nvidia Stock Claims as Warren Raises Alarm Over China Ties
Bitcoin’s retreat from its 2025 peak is exposing the risks tied to aggressive corporate accumulation strategies. Trump Media’s $205 million BTC sale highlights how quickly sentiment can shift when losses accelerate and market conditions deteriorate.
As institutional confidence weakens, Bitcoin may face continued pressure unless broader demand returns to stabilize the market.
Disclaimer: The information in this article is for general purposes only and does not constitute financial advice. The author’s views are personal and may not reflect the views of Chain Affairs. Before making any investment decisions, you should always conduct your own research. Chain Affairs is not responsible for any financial losses.
I’m a crypto enthusiast with a background in finance. I’m fascinated by the potential of crypto to disrupt traditional financial systems. I’m always on the lookout for new and innovative projects in the space. I believe that crypto has the potential to create a more equitable and inclusive financial system.
