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- Coinbase and Amex to launch a Bitcoin cashback card in fall 2025.
- Up to 4% BTC rewards for Coinbase One members.
- Card design features data from Bitcoin’s Genesis Block.
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Coinbase is preparing to launch a new American Express credit card designed specifically for Bitcoin users in the U.S., expected to debut in fall 2025. The product will offer up to 4% cashback in Bitcoin, available exclusively to Coinbase One subscribers, the exchange’s premium membership tier.
This marks Coinbase’s first major collaboration with a legacy financial brand to issue a crypto-linked credit card at scale — a move that bridges traditional finance with the Bitcoin economy.
Coinbase plans to launch a new American Express card in the U.S. this fall, featuring hex data from Bitcoin’s genesis block as a tribute to the origins of cryptocurrency, CoinDesk reported. The card will be available exclusively to Coinbase One subscribers and offer up to 4%…
— Wu Blockchain (@WuBlockchain) October 12, 2025
Design Pays Tribute to Bitcoin’s Genesis Block
Unlike typical rewards cards, Coinbase’s design carries deep symbolic value. The physical card features data etched from Bitcoin’s Genesis Block, the first block mined by Satoshi Nakamoto on January 3, 2009. Embedded in this design is the historic line from The Times: “Chancellor on brink of second bailout for banks” — a nod to Bitcoin’s origin as an alternative to centralized banking.
The card also references the “coinbase transaction,” the first transaction in each Bitcoin block where new BTC is issued. This detail underscores the platform’s identity and roots in Bitcoin’s decentralized structure.
Bitcoin Rewards and Flexible Repayment Options
Cardholders will earn 1–4% Bitcoin cashback, with rates determined by the user’s holdings on Coinbase. Rewards are credited directly in Bitcoin, and users can repay balances via crypto or linked bank accounts. The card will also waive foreign transaction fees and include standard American Express perks, such as access to exclusive events and offers.
Coinbase clarified that Bitcoin rewards won’t appear on 1099 tax forms, simplifying reporting. However, users may owe taxes upon selling their earned BTC, in line with IRS crypto tax guidelines.
Also Read: Coinbase Launches In-App DEX Trading for U.S. Users, Unlocking Instant Access to Base Tokens
A Bitcoin-First Move in a Growing Market
While Gemini’s 2023 card offered multi-crypto rewards, Coinbase is doubling down on Bitcoin — positioning itself as the go-to exchange for BTC enthusiasts seeking everyday spending power. By tying the product’s design and rewards directly to Bitcoin’s legacy, Coinbase is appealing to both early adopters and new users who value crypto’s historical roots.
The Coinbase x American Express card blends nostalgia, innovation, and financial utility. By embedding Bitcoin’s creation story into a modern credit experience, Coinbase isn’t just offering rewards — it’s reinforcing Bitcoin’s cultural and economic relevance in 2025.
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Disclaimer: The information in this article is for general purposes only and does not constitute financial advice. The author’s views are personal and may not reflect the views of Chain Affairs. Before making any investment decisions, you should always conduct your own research. Chain Affairs is not responsible for any financial losses.
I’m your translator between the financial Old World and the new frontier of crypto. After a career demystifying economics and markets, I enjoy elucidating crypto – from investment risks to earth-shaking potential. Let’s explore!
