Ethereum co-founder Joseph Lubin believes Wall Street is on the verge of a major shift toward decentralized finance (DeFi) and digital assets, citing growing institutional interest in Bitcoin and Ethereum.
Wall Street’s Growing Crypto Curiosity
Joseph Lubin, co-founder of Ethereum and founder of Consensys, has projected that Wall Street’s traditional financial players will soon dive deeper into DeFi. His comments follow an observed surge in institutional demand for leading cryptocurrencies like Bitcoin (BTC) and Ethereum (ETH).
Lubin shared his views on X (formerly Twitter), pointing to BTC and ETH as the gateway assets bringing TradFi (traditional finance) closer to the DeFi ecosystem. According to him, their consistent upward trajectory makes them attractive for risk-adjusted investment portfolios.
ETH and BTC (and some other digital asset) treasury strategies are the first large scale onboarding of TradFi onto DeFi.
— Joseph Lubin (@ethereumJoseph) June 16, 2025
How do we get Wall Street to care about decentralized protocols and the evolution to a more decentralized web and global economy?
Wall Street will care about… https://t.co/wfSApkKpzv
Developers Urged to Inspire Wall Street with Innovation
While momentum is building, Lubin noted that Wall Street still needs more motivation to fully embrace DeFi protocols. He called on crypto developers to continue building innovative solutions that can capture the attention and capital of institutional players.
“They will be motivated to deep dive and learn what’s up with these strategies,” Lubin explained, emphasizing the need for TradFi actors to understand blockchain intricacies, including Ethereum-based DeFi mechanisms.
Also Read: Trump’s “Big Beautiful Bill” Risks Hyperinflation—Is Bitcoin the Last Hedge Standing?
Lubin believes increased comprehension will lead to action: “They will have to go deep on DeFi on Ethereum,” he said, suggesting that education and engagement will drive adoption.
Strategy and Metaplanet Leading by Example
Lubin’s optimism is fueled by real-world cases like Strategy Inc. and Metaplanet. Strategy, led by Michael Saylor, recently purchased 705 BTC for $75 million, pushing its Bitcoin treasury to nearly 581,000 BTC. It’s also planning to raise nearly $1 billion through preferred stock to fund further acquisitions.
Meanwhile, Japan’s Metaplanet added 1,112 BTC this year alone, crossing the 10,000 BTC milestone and reflecting its deep conviction in Bitcoin as a treasury reserve asset. Both firms have seen notable stock performance as a result.
These bold moves, according to Lubin, are laying the groundwork for broader Wall Street adoption. The proven benefits of crypto strategies in these firms may become a blueprint for others.
Disclaimer: The information in this article is for general purposes only and does not constitute financial advice. The author’s views are personal and may not reflect the views of Chain Affairs. Before making any investment decisions, you should always conduct your own research. Chain Affairs is not responsible for any financial losses